In honor of National Dog Week, the Dane County Humane Society will reduce microchip fees for dogs.
National Dog Week began Monday and will continue through Saturday, Sept. 30. This week, microchips will cost $15, 50 percent off its original price.
Dane County Humane Society emphasized the importance of having dogs wear collars with ID tags in addition to a microchip, said a press release. This provides multiple formed of identification if owners and pets are separated.
"Pet owners don’t expect their pets to be lost or stolen and they hope that leashes, fences and doors will be enough to keep them safe at home," said Gayle Viney, DCHS Spokeswoman. The reality is that accidents do happen, and when they do, many owners are unprepared. "The ID tag provides immediate owner information and the microchip provides back up information if the ID tag is separated from the animal," said Viney.